Playson goes live with Flutter brands Paddy Power and Betfair to boost UK market presence – Games Magazine Brasil

Further titles from Playson’s portfolio are set to follow in the coming months, as well as expansion of the partnership into the regulated markets of Spain, Italy and Brazil.

Playson’s latest tie-up underlines its continued expansion across leading regulated markets with its feature-first titles and sought-after mechanics continuing to appeal to internationally recognised operators and their players.

Blanka Homor, Sales Director at Playson, said: “We are delighted to partner with two of Flutter Entertainment’s leading brands whose ambitions within the industry align perfectly with ours here at Playson. We are confident our premier titles will elevate both Paddy Power and Betfair’s iGaming offering whilst allowing Playson continue its global marketing expansion.”

Playson is the fast-growing digital entertainment supplier, operating within 25 regulated markets and with more than 200 partners across the globe. The company has a diverse portfolio of exciting online casino games, developed with engaging math and wrapped in beautiful aesthetics.

Its staff are based around the globe with headquarters in Malta and Slovakia. With licences from the UKGC, ONJN, HGC, SGA, AGCO, GRA, MinCetur and recognition notice from MGA, Playson is strongly positioned to meet its ambitions of delivering entertainment and satisfaction to the lives of the busy world.

For more information about Playson, please visit www.playson.com.

Source: GMB