Rhino Entertainment launches Paratiisi Casino on Pragmatic Solutions’ PAM platform

Pragmatic Solutions, provider of smart igaming platform technology, joins Rhino Entertainment Group in celebrating the launch of their sixth online casino brand, ‘Paratiisi’ on the Pragmatic Solutions PAM platform.

Pragmatic Solutions’ Player Account Management (PAM) platform enables operators like Rhino Entertainment to deploy multi-brand strategies while consolidating all technical services and operations on a single multi-tenant instance of the platform.  

Rhino Entertainment Group launched their first brand, CasinoDays, on the Pragmatic Solutions PAM platform in 2020. Since then, they have steadily rolled out other brands across multiple markets, such as Buusti Kasino, Lucky Spins, Raketti and Big Boost. Paratiisi is the latest addition to the Rhino family that is aiming to elevate user experience to new heights.

All Rhino’s brands are managed in a single independent instance of the Pragmatic Solutions PAM platform via a common, user-friendly back-office. The platform includes tools for regulatory compliance, risk handling and the management of player experiences and promotions with extensive flexibility and customisation.

As a licensee of the Pragmatic Solutions, the operator is able to easily configure content, payments and other services on a per-brand basis from a portfolio of over a thousand pre-integrated leading providers.

Ross Parkhill, CEO at Rhino Entertainment Group, said: “With Paratiisi, our highest priority is to offer players an exciting gaming experience, a selection of only the best games, strong commitment to safety and fairness, attractive daily cashback promotions, and excellent customer service.

“By leveraging Pragmatic Solutions’ igaming platform, with its wide portfolio of pre-integrated content, along with our own propriety Rhino Layer, powering our front ends and gamification features, we have been able to execute our multi-brand strategy and rapidly expand across our core markets.

“Over almost four years that we have operated Rhino Entertainment on the Pragmatic Solutions platform, we have both grown as companies and business partners. We are excited with this latest rollout and looking forward to welcoming new players to the Rhino experience.”

Ashley Lang, CEO at Pragmatic Solutions, said: “The launch of new brands is an effective way to further leverage existing marketing channels, expand appeal to new segments of players, improve localisation by launching new sites for specific markets and to provide an alternative entertainment destination for existing players. 

“Most of our clients operate across multiple regulated markets and deploy multi-brand strategies on single independent instances of our PAM platform, enjoying its extensive compliance functionality and multi-tenant architecture.

“Rhino is an incredibly successful partner and an excellent example of this fast-growth journey. We value their business and are committed to evolving our products and services to support their ambitious plans.  We are proud to sustain their remarkable progress with our scalable, flexible technology and our client-centric work approach.”