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The World’s Newest, Coolest Menswear You Need (This Week)
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Gucci
Chief Keef x True Religion
American rapper and record producer grew up in the Y2K era – True Religion’s heyday. Makes sense then that his collaboration with the denim-focused outfit is charged with the same IDGAF vibes that the glitterati emitted during the early 2000s.
£59.99; truereligion.com
Labrum
Christiane Kubrick x JW Anderson
Of course this Gen Alpha Jack has opted for playing his video game over scaling a mysterious beanstalk for an unforeseen adventure.
£325; jwanderson.com
Seventh
When we say “oversized jorts all summer”, we specifically mean these ones from Seventh, the South London marque that always delivers.
Catch us rocking them with New Era caps, white vests and Timberlands first before everything else in our wardrobes.
£260; seventhstores.com
Oliver Brown
Next Saturday marks 40 years since the original cinematic release of Indiana Jones and the Temple of Doom, and the moment the good doctor donned that stellar white dinner jacket. Oliver Brown is enticing us to observe the anniversary with this classic shawl lapel layer made from bamboo.
£695; oliverbrown.org.uk
CP Company x Robyn Lynch
Early June is looking much colder and much, much damper than we’d like. Well, at least that’s two excuses to pick-up one of Robyn Lynch’s very nice upcycled C.P Company jackets.
£970; robynlynch.co.uk
Little Tokyo Table Tennis
Quite Animal Crossing.
We say, lean into it by pairing the cap with a long-sleeved striped tee, a pair of chino shorts, some laceless trainers and, if you’re really committed, an insect net.
Veilance
Neon looks good on you, Veilance. It really brings out the tidiness of your taped seam construction.
£220; arcteryx.com
Wimbledon x Polo Ralph Lauren
End x Adidas
End and Adidas want you to dress like a trendy fisherman this summer.
Tbf, this tee is quite the catch.
£45; endclothing.com
AirFix x Avi-8
An Avi-8 timepiece for the dad that refers to his claustrophobic basement as the ‘hobby room’. (For context, this is part of a collaboration with a scale model company).
£283; avi-8.co.uk
The Resort Co
Family holidays are often anything but relaxing, but it’s still worth trying everything you can. Like investing in vacay clothes that’ll induce a sense of serenity. A pair of linen trousers in a shade called ‘eucalyptus’ makes a good start.
£215; theresortco.com
Wales Bonner x Adidas
Grace Wales Bonner shines a spotlight on Iten, a curious town in Kenya famed for producing award-winning runners, with her latest collection for the Three Stripes.
Learn more about the collection here.
£85; adidas.co.uk
Bottega Veneta
A lil’ Bottega number to instantly upgrade your every day ‘fits. Choose between ‘sea salt’ (pictured), ‘light graphite’, ‘black’ and ‘straw’.
£2,600; bottegaveneta.com
Orlebar Brown
Breakfast to beach to dinner to making the most of those all-inclusive cocktails. Call it your 24-hour shirt.
£495; orlebarbrown.com
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